Weddings in India vary regionally, the religion and per personal preferences of the bride and groom. They are festive occasions in India, and in most cases celebrated with extensive decorations, colors, music, dance, costumes and rituals that depend on the religion of the bride and the groom, as well as their preferences.India celebrates about 10 million weddings per year, of which about 80% are Hindu weddings.Newspaper create bigger impact: Advertising in Newspaper is highly effective in comparison to any other form of advertisement. Book matrimonial advertisement online through book4ad.
Telugu marriage is accomplished strictly in accordance with the age old customs and traditions. For this reason, it even bears resemblance with Hindu and Tamil weddings. One of the special features of Telugu culture is that the bride or wife is given utmost importance in the society. She is referred to as the ardhangini or the better half of her husband. No religious ritual is deemed complete without her participation.
Each element in the Telugu marriage ceremony is connected and is given special importance.Telugu marriage is sanctified by seven pledges made by the bride and groom and begins when the bride and groom have completed seven revolutions around a sacred fire. Symbolic gestures and rituals surround the ceremony and ensure that the bride and groom are united in the presence of Panchabhutaalu —five essential elements for life, namely: Bhumi(earth), Akaasham (sky), Agni (fire), Neeru (water) and Vaayuvu (air). The ceremony is held under a Kaḷyāṇa Maṇḍapaṃ or wedding pavilion decorated with fresh flowers. The rituals conducted by the Telugu speaking people during the ceremonious occasion of the wedding are different from those conducted in neighboring southern states of India. In Andhra Pradesh, the Telugu people follow their own traditions while conducting a wedding.
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