Top 10 Newspapers in Hyderabad: English, Telugu, Hindi & Urdu

Hyderabad is one of India’s most diverse newspaper markets. Readers across the city consume news in Telugu, English, Urdu and Hindi, which means there is no single “best newspaper” for every reader—or every advertiser.

For advertisers, the better question is not simply Which newspaper is No.1? It is:

Which Hyderabad newspaper reaches the audience I actually want to reach?

A property advertiser, matrimonial advertiser, recruiter and public-notice advertiser can each have a different answer.

This updated Book4Ad guide looks at 10 prominent newspapers relevant to Hyderabad, followed by a practical guide to choosing the right newspaper for your advertisement.

Book4Ad Note: This is not presented as a strict circulation ranking. Newspaper reach varies by language, edition, geography and measurement period. Where circulation figures are mentioned, the source and period are stated.

Top Newspapers in Hyderabad — Quick Comparison

Important: This list is intended to help Hyderabad readers and advertisers compare prominent newspapers. It should not be interpreted as a definitive 1–10 circulation ranking.

1. Eenadu — Telugu

Eenadu is one of the most important Telugu newspapers for advertisers targeting Telugu-speaking readers in Hyderabad and across Telangana.

Its official circulation information reports an average circulation of 3,71,494 for the Hyderabad edition for ABC July–December 2019, with weekday and Sunday circulation reported separately. Because these figures relate to a specific audited period, they should not be treated as current 2026 circulation numbers. (Eenadu Info)

For advertisers, Eenadu can be relevant for categories such as:

• Matrimonial advertisements
• Property sale and rental
• Recruitment
• Education
• Business and services
• Personal announcements
• Public notices
• Display campaigns

Eenadu also operates multiple printing centres and provides localised coverage, making edition and geographic selection important when planning an advertisement. (Eenadu Info)

Best suited for: Advertisers looking for substantial Telugu-language reach and category-specific newspaper advertising options.

2. Deccan Chronicle — English

Deccan Chronicle has a long association with Hyderabad and South India and remains an important English-language newspaper for the market.

The publisher describes Deccan Chronicle as having multiple editions across Andhra Pradesh and Telangana, including Hyderabad, as well as a presence in other southern cities. (Deccan Chronicle)

For Hyderabad advertisers, it may be considered for:

• Recruitment
• Property
• Education
• Matrimonial
• Business announcements
• Classified advertising
• Display campaigns

Best suited for: Advertisers seeking an English-reading audience with strong Hyderabad and South India relevance.

3. Sakshi — Telugu

Sakshi is another major Telugu-language newspaper relevant to Hyderabad and Telangana.

For advertisers comparing Telugu publications, Sakshi is worth evaluating alongside Eenadu and Andhra Jyothi rather than choosing purely on newspaper popularity.

The better choice depends on:

category + edition + audience + available package + budget.

Common advertising requirements include property, matrimonial, recruitment, education, announcements and general classified advertising.

Best suited for: Telugu-language campaigns where Hyderabad/Telangana audience relevance is important.

4. The Times of India — English

The Times of India is a major English-language newspaper with a long-standing presence in Hyderabad.

Historical readership data published by TOI showed significant readership in Hyderabad, but that data relates to an older IRS period and should not be interpreted as a current 2026 readership figure. (The Times of India)

For advertisers, TOI can be considered for:

• Recruitment
• Property
• Matrimonial
• Education
• Business advertising
• Public notices
• Classifieds
• Large display campaigns

Best suited for: Advertisers seeking an urban English-language audience.

5. The Hindu — English

The Hindu is an established English-language newspaper with a significant presence across South India, including Hyderabad.

It can be particularly relevant for advertisers whose communication benefits from an English-reading, education-conscious or professional audience.

Typical requirements may include:

• Recruitment
• Education
• Public notices
• Property
• Business advertising
• Institutional communication
• Classified advertisements

Best suited for: English-language advertising where reader profile and context matter more than simply selecting the largest publication.

6. Andhra Jyothi — Telugu

Andhra Jyothi is an established Telugu newspaper and another option for advertisers seeking Telugu-speaking audiences in Hyderabad and Telangana.

It can be evaluated for:

• Matrimonial ads
• Property advertising
• Recruitment
• Education
• Personal announcements
• Classified advertisements
• Local business advertising

When comparing Andhra Jyothi with other Telugu newspapers, advertisers should consider edition availability and category pricing, rather than comparing newspaper names alone.

Best suited for: Telugu-speaking audiences across Hyderabad and Telangana.

7. Telangana Today — English

Telangana Today is an English-language newspaper with a specific Telangana orientation.

For Hyderabad advertisers, this positioning can make it useful where the communication is particularly relevant to Telangana-based readers.

Potential advertising categories include:

• Recruitment
• Education
• Property
• Local business
• Institutional advertising
• Display advertising

Best suited for: Advertisers wanting an English-language publication with Telangana-focused relevance.

8. The Siasat Daily — Urdu

The Siasat Daily is deeply connected with Hyderabad’s Urdu-reading community.

The newspaper was founded in Hyderabad in 1949 and describes its history as closely connected with Urdu journalism and the city’s community. (The Siasat Daily)

For advertisers, an Urdu publication can be particularly valuable when language and community relevance matter more than overall city-wide reach.

Possible categories include:

• Matrimonial
• Property
• Recruitment
• Education
• Community announcements
• Local businesses

Best suited for: Advertisers specifically seeking Hyderabad’s Urdu-reading audience.

9. The Munsif Daily — Urdu

The Munsif Daily is another Urdu-language newspaper relevant to Hyderabad.

For advertisers deciding between English, Telugu and Urdu newspapers, the important consideration is the audience they need—not simply which publication has the largest overall circulation.

For example, an advertisement designed specifically for an Urdu-speaking community may achieve better audience relevance in an Urdu newspaper than in a broader English publication.

Best suited for: Community-focused and Urdu-language advertising in Hyderabad.

10. Hindi Milap — Hindi

Hindi Milap serves Hindi-reading audiences and provides another language-specific option in Hyderabad’s multilingual newspaper market.

It can be useful for businesses, employers, property advertisers and individuals who specifically want to communicate with Hindi-speaking communities.

Best suited for: Advertisers targeting Hyderabad’s Hindi-reading audience.

Which Is the Best Newspaper for Advertising in Hyderabad?

There is no universal answer.

A better way to select a newspaper is to start with the person you want to reach.

For Telugu-speaking audiences

Consider publications such as Eenadu, Sakshi and Andhra Jyothi.

Compare their Hyderabad/required editions, category availability and advertising cost before choosing.

For English-speaking urban audiences

Consider publications such as Deccan Chronicle, The Times of India, The Hindu and Telangana Today.

The best choice can change depending on whether the advertisement is for property, recruitment, education, a public notice or a larger display campaign.

For Urdu-speaking audiences

The Siasat Daily and The Munsif Daily can provide stronger language and community relevance.

For Hindi-speaking audiences

Hindi Milap can be considered when the intended reader is specifically part of Hyderabad’s Hindi-speaking population.

Choose the Newspaper by Ad Purpose — Not Popularity Alone

This is one of the most common mistakes advertisers make.

A newspaper can be extremely popular and still not be the most efficient publication for a particular advertisement.

Property Ads

For a house, flat, plot or commercial property, consider:

property location + likely buyer/tenant language + newspaper edition + ad format + budget.

A local Hyderabad property requirement may benefit more from the right city/language combination than simply choosing the newspaper with the largest overall circulation.

Matrimonial Ads

Language, community preferences and family readership can play a larger role.

Before booking, compare:

publication + matrimonial category + language + edition/package + number of insertions.

Recruitment Ads

Think about the candidate rather than the company.

A senior professional vacancy, local sales vacancy, teaching position and blue-collar recruitment requirement may need completely different newspaper strategies.

Public Notice & Name Change Ads

Don’t select a publication solely because it is inexpensive.

First determine whether your particular notice has any legal, institutional or documentation requirement concerning publication choice.

Book4Ad can assist with newspaper advertising, but legal/document requirements should be confirmed with the relevant authority or professional where necessary.

Local Business Advertising

For a Hyderabad retail store, education institution, real-estate project or local service, geographic relevance can matter considerably.

A smaller, better-targeted edition can sometimes be more useful than unnecessarily paying for broader coverage.

Telugu vs English Newspaper Advertising in Hyderabad

This shouldn’t be treated as a simple either/or decision.

Consider the customer’s natural reading language.

For a mass-market Telugu household audience, Telugu newspapers may be the logical starting point.

For professional, corporate, premium-property or certain education/recruitment audiences, English newspapers may deserve consideration.

And for specific communities, Urdu or Hindi newspapers can provide valuable audience relevance.

Some campaigns may benefit from more than one language, particularly when the target audience spans different Hyderabad communities.

Classified Text, Classified Display or Display Ad?

Choosing the newspaper is only half the decision.

You also need to choose the right advertisement format.

Classified Text

Generally suited to concise requirements such as:

property, matrimonial, recruitment, services and personal announcements.

Classified Display

Provides more visual flexibility than a text classified and can help an advertisement stand out within classified pages.

Display Advertising

Better suited when branding, imagery, larger creative treatment or prominent visibility is important.

The right format depends on the objective and budget—not simply on what looks larger.

Don’t Compare Newspaper Rates Without Comparing Coverage

Two newspaper quotations are not necessarily comparable just because both are for Hyderabad.

Before comparing prices, check:

Publication
Edition/coverage
Category
Ad format
Size or number of lines
Colour/B&W
Number of insertions
Publication date
Package coverage

A cheaper quotation can represent different coverage.

This is particularly important when comparing city editions, district editions and multi-edition packages.

A Practical Example

Suppose Ravi wants to advertise a 2BHK flat for rent in Hyderabad.

He initially thinks:

“I’ll simply choose the biggest newspaper.”

A better approach is:

Step 1: Identify where the property is located.

Step 2: Consider who is most likely to rent it.

Step 3: Decide whether Telugu, English or multiple-language readership is appropriate.

Step 4: Compare the relevant Hyderabad editions.

Step 5: Compare classified text versus classified display.

Step 6: Write the advertisement around the information a genuine tenant needs—location, configuration, important property details and contact method.

Step 7: Compare the actual cost for the required coverage before booking.

This is a much stronger newspaper-advertising decision than selecting a publication solely from a “Top 10” list.

How Book4Ad Helps You Compare Hyderabad Newspaper Advertising

Book4Ad helps advertisers move from:

“Which newspaper is popular?”

to:

“Which publication, edition and ad format fits my requirement?”

Depending on available publication data, you can compare relevant newspaper advertising options by publication, category and edition before proceeding with your advertisement.

Rates, packages, editions and publication availability can change, so always check the current booking options rather than relying on an old rate quoted in an article.

Frequently Asked Questions

Which are the major Telugu newspapers in Hyderabad?

Eenadu, Sakshi and Andhra Jyothi are among the prominent Telugu newspapers advertisers commonly consider for Hyderabad.

Which English newspapers are available in Hyderabad?

Major English-language options include Deccan Chronicle, The Times of India, The Hindu and Telangana Today, among others.

Which Urdu newspapers are popular in Hyderabad?

The Siasat Daily and The Munsif Daily are important Urdu-language publications associated with Hyderabad.

Which newspaper is best for matrimonial advertising in Hyderabad?

There is no single best newspaper for every matrimonial requirement. Language, community/audience, category availability, edition and budget should be compared.

Which newspaper is best for property advertising in Hyderabad?

The right publication depends on the property’s location, likely buyer or tenant, preferred language, edition coverage, ad format and budget.

Should I choose a newspaper based only on circulation?

No. Circulation is useful when it is recent and properly sourced, but it is only one factor. Audience relevance, language, edition coverage, advertising category and cost can be equally important.

Final Takeaway

Hyderabad’s newspaper market is multilingual and diverse.

So instead of asking only:

“Which is the No.1 newspaper in Hyderabad?”

ask:

“Which newspaper is most relevant to the people I need to reach?”

For an advertiser, that small change in thinking can lead to a much better media decision.

Compare the publication, language, edition, advertising category and format—and then choose based on your actual requirement.

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